MotorCity Casino Hotel has promoted John Policicchio, previously senior vice president of marketing, to general manager. In his new role, Policicchio will oversee casino and hotel operations, including gaming, hospitality, marketing, workforce management, human resources and information technology. He will also oversee the exploration of new growth opportunities.
Policicchio has held numerous marketing positions at MotorCity for more than a decade. He played a significant role in developing and implementing programs to enhance guest experience, including the popular Club Metro player loyalty program, the MYMotorCity app and the recent opening of the FanDuel Sportsbook at MotorCity Casino. He’s also overseen all marketing strategy and brand development, and has been integral in the execution of business development projects and partnerships.
“John has helped create unique and exciting offers and experiences for our MotorCity Casino guests,” Bruce Dall, president of MotorCity Casino Hotel, said. “With John’s background, talent and enthusiasm, and with his ability to develop strong business strategies, we will continue to innovate and provide our guests with the very best in high-energy gaming, dining and hospitality.”
A metro Detroit area native, Policicchio is a graduate of University of Michigan in Ann Arbor, Mich. He holds a Bachelor of Science degree in mathematics.
“This is an exciting time in the casino industry,” said Policicchio. “Thanks to the hard work and dedication of our world-class employees, we have a very bright future at MotorCity Casino Hotel. I am grateful to have been a part of this team for the past 11 years and look forward to continuing to deliver best in class experiences to our guests.”
MotorCity Casino Hotel recently celebrated its 20-year anniversary with more than 400 original employees still part of the team. Today, more than half of the casino’s employees are Detroit residents. It remains the city’s only locally owned and operated casino, home to world-class luxury hotel accommodations, spa facilities, fine dining, live performance venues, and high-energy gaming.