Frita Batidos Quickly Becomes a Favorite in The District Detroit

Detroiters and visitors to the city are flocking to the latest dining hotspot on Columbia Street.  With large welcoming windows, bright white walls and rows of casual picnic tables inside, the newest location of the Cuban-inspired Frita Batidos is a standout in the neighborhood.

The fast-casual restaurant opened in The District Detroit in September, making it the first of its kind to debut in the emerging retail destination near the historic Fox Theatre and the Little Caesars world headquarters.

Owner and entrepreneur Eve Aronoff, who opened her first Frita Batidos location in Ann Arbor in 2010, said she wanted to make the new restaurant a friendly and welcoming spot for sports fans, eventgoers and families – bringing a taste of Cuba to the city.

“I always wanted to open a restaurant in Detroit, and Columbia Street is the perfect location,” Aronoff said. “We really care about the people we are serving and want the food and environment to be a great experience for each customer. I want everyone to feel appreciated, valued and full when they leave Frita Batidos.”

The former Top Chef contestant and local philanthropist credits her eclectic menu to the food she experienced while visiting Cuban restaurants in Miami during her childhood. Frita Batidos’ award-winning dishes include signature Frita Cuban burgers with a variety of zesty toppings, Batido milkshakes with fresh fruit and a variety of sides, such as traditional fried plantains.

“Frita Batido is my new favorite! I’ve become obsessed with their salads because they taste so fresh and flavorful. I come at least three times a week for lunch,” said new customer and Madison Jeffries.

In order to maintain a fun and inviting environment, management carefully selected 45 team members, who enjoy competitive pay and benefits.

The Detroit location is located at 66 Columbia Street and is open 11 a.m. to 11 p.m. Sunday through Wednesday and from 11 a.m. to midnight Thursday through Saturday.

In the upcoming months, the Columbia Street destination will continue to grow with Michigan’s first Rush Bowls’ first Michigan location; a Middle Eastern eatery, Sahara Restaurant & Grill; and a Union Joints restaurant.

The block-long pedestrian-friendly strip will create an exciting, new destination for sports fans, concert-goers, residents and downtown workers before and after events by providing outdoor dining and a diverse selection of nine storefronts.

To learn more, we invite you to visit fritabatidos.com/detroit.

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