“If You Focus On Your People, Everything Else Will Follow” – Meet Brent Armstrong, Detroit-Area Little Caesars Franchisee

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Published on:
May 24, 2021


Brent Armstrong knows firsthand the value of working for a family business like Little Caesars. He and his wife of 25 years, Rochelle, own two stores in metro Detroit. Together, Brent and Rochelle have five children, each of whom have worked at Little Caesars in some capacity, and two grandchildren, who will also have the opportunity to follow in the family business.

Brent has been with the company for 35 years. He started with Little Caesars as a crew member in 1989 during his senior year of high school. He worked hard and climbed the ranks from assistant store manager to store manager, then area supervisor to director of operations.

And then Brent got a call; Mike Ilitch wanted to see him in his office. Mr. Ilitch had seen Brent’s progress at work, knew he had a large family at home, and wanted to help him succeed with his ambition of owning his own Little Caesars store.

Since then, Brent has built a family-owned business within the family-owned business. He works to give opportunities — not only to his family, but to people in the community.

“Little Caesars really invests in people. And if you focus on your people, everything else will follow.”

Learn more about Brent and his family in the video below.