Little Caesars Pursues Domestic Growth in Major Metropolitan Markets in 2021
Little Caesars, the global, family-owned pizza chain, has continued to grow over the past year by doing what it always has: providing wholesome, quality, affordable meals for families. And with new options for customers, like its delivery partnership with DoorDash or contactless pick-up, Little Caesars has hired tens of thousands of people nationwide to meet its growing demand. Now, Little Caesars is looking to grow its footprint in two major metropolitan areas: Tampa Bay, Fla. and New York.
The chain’s goals for the Tampa Bay market include 10 new restaurants by the close of this year, then continuing that growth momentum to reach 30 new Little Caesars locations in the area and its surrounding communities by 2024. Outside of Tampa, Little Caesars has big plans for growth across the entire state of Florida. Key markets being targeted for continued development in the state currently include Naples, Orlando, Jacksonville, Gainesville and Lake City.
“Bringing more franchise ownership opportunities to the Tampa Bay area has been a goal of ours for some time,” said Craig Sherwood, Vice President of U.S Development at Little Caesars. “Now that we’re the official pizza of the championship-winning Tampa Bay Buccaneers and Raymond James Stadium, we can’t imagine a better time to double down on our commitment to bringing our proven pizza business model to aspiring entrepreneurs in this area.”
Little Caesars aims to also grow its New York metro presence with a goal set to sign on at least a dozen new franchise units in the market in 2021, including Long Island, Westchester, northern New Jersey and the five boroughs.
“New Yorkers know their pizza, making the metro area arguably one of the top pizza capitals of the world,” said Craig Sherwood, Vice President of U.S Development at Little Caesars. “Our great product, unique delivery system and small footprint model present numerous benefits to prospective franchise owners and their potential customers in this area, making this a key market for us to grow our presence in.”
The brand’s accessibility, quality products and affordability really set Little Caesars apart in the last year as one of the leading pizza franchises amidst the ongoing pandemic. The brand’s signature Pizza Portal® Pickup — the first heated, self-service mobile order pickup station in the restaurant industry — and its delivery service promise relevance and value at a cost-effective investment level for entrepreneurs.
Little Caesars franchising investments start at around $360,000, with additional incentive programs for both veterans and first responders. Interested prospects should visit Franchise.LittleCaesars.com for inquiries about opening a franchise.